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Thursday, May 26, 2011

Facebook Wants Companies To Ditch Websites And Hence Domain Names - DomainPulse.com - The Beat on the Domain Name Industry

Facebook Wants Companies To Ditch Websites And Hence Domain Names - DomainPulse.com - The Beat on the Domain Name Industry: "Stephen Haines, commercial director of Facebook’s U.K. operation, essentially said while speaking today at the Technology for Marketing and Advertising conference that “companies’ interactions with their customers could take place so often on Facebook that company Web sites would fall by the wayside,” according to a CNET report.
“To bolster his argument, Haines showed statistics comparing how many times Facebook users have clicked a company’s ‘like’ button with how many times per month people visited that company’s Web site. For Starbucks, a top Facebook advertiser, the ratio was 21.1 million likes to 1.8 million site visitors. For Coca-Cola, it’s 20.5 million compared with 270,000"

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