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Tuesday, November 15, 2011

Where search marketers will put their money - HybridDomainer

Where search marketers will put their money - HybridDomainer: "Surviving the Current Market Mania with a Solid 2012 Plan," released Monday -- looks at where 110 retail marketers participating in the survey will invest budgets in 2012. Lauren Freedman and an e-commerce consultancy e-tailing group led the survey, sponsored by Bronto Software.

When marketers were asked how they are likely to allocate holiday and 2012 online and cross-channel marketing budget, 30% said they would invest in paid search, followed by email at 18%; search engine optimization (SEO), 11%; affiliate marketing,"

'via Blog this'

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